Why 60/40? I chose the 60/40 model because giving back is at the heart of everything I create. By donating 60% of every sale to support students with learning differences, I’m putting purpose before profit—while still sustaining the creativity and care that goes into each piece. It's a way to make beauty meaningful, and to build a business that gives more than it takes.
Want to raise funds for a cause you love? Set Up a Small Shop at Your School — and Raise Funds! Partner with Sophie Rey’s She Shed and host a mini pop-up shop at your school or event. You keep 60% of the sales, and we provide the handmade products, signage, and support. It’s a beautiful way to raise funds and awareness—all while sharing meaningful gifts that give back. And yes—you get to keep the 60%!